Spot on German Easter Traditions: Easter Bushes and Fountains

In many German speaking countries, it is now time to decorate an Easter tree or bush. While the origin of these traditions is long lost, eggs are at the center of all activities. For an Easter bush, you start with a bouquet of sturdy branches that can range from Forsythia to Pussy Willow and put it in a large vase. Next comes the tricky part: you'll have to blow out the eggs and then carefully paint or color them. In many families these artfully decorated (and fragile) Easter eggs are handed down from generation to generation. Alternatively, you can also buy Easter eggs made from paper, plastic or wood. Just keep in mind, the heavier the eggs are, the sturdier the branches of your Easter bush should be.  

The weeks before Easter Sunday, you will also see beautifully decorated Easter Fountains in many German speaking areas. sigikid hails from Upper Franconia in Northern Bavaria where many villages still follow this tradition. On Easter Sunday itself, children go searching for Easter nests that their parents have hidden for them outside earlier in the day. The content of the nests can vary widely, but chocolate eggs and candy in all shapes and sizes are a must. Legend has it that the Easter Bunny tediously hides all the nests and it is a mystery to many children how the Easter Bunny manages to surprise them every year.


 

March 25, 2016 by sigikid USA

5 Ways to Stop a Picky Eater

Ways to Stop a Picky EaterAs parents, we all want our child to develop a mind of their own, even if this may cause some issues down the road. This can be seen from your child’s eating habits becoming picky and you may begin to struggle to get them to eat a meal. Since you’re going to want your kids to eat the healthy foods that they may not always enjoy, these eating habits need to be fixed early on. Here are some ways to stop a picky eater:

1. Make a Drink

As long as it tastes decent, your child will most likely prefer a shake or juice drink over having to eat a full plate of food. Make a fruit and vegetable smoothie for them to get those vital nutrients to your kid. Better yet, if you have an electric juicing device, you can make the most of your healthy foods by squeezing the essential vitamins and minerals out of them.

2. One Bite

Sometimes you have to put your foot down as a parent and make your children do things that don’t want to. Instead of letting it go when they don’t want to try something new, instead make them at least try one bite of it. Most of the time children will come to find that they actually enjoy a new food if they have the courage to try it!

3. Dip It

Young children love to immerse their food in tasty dipping sauces, which can be used to your benefit. You’ll want to try finding healthy dipping options however, so that your child isn’t cancelling out their healthy food options. Here are some great options: cottage cheese, fruit preserves, guacamole, peanut butter, pureed fruit and veggies, and Greek yogurt.

4. Toppings

Similar to dipping food into various spread, as mentioned above, adding special toppings to your child’s food will help make them less picky. Find some nutritious toppings they like to broaden your picky eater’s possible menu. Here are some more suggestions for toppings: Greek yogurt, cream cheese, melted cheese, guacamole, tomato sauce, applesauce, and peanut butter.

5. Trickery

While it’s not the best practice to trick your children into eating food, sometimes they’re only picky eaters because it’s “all in their head.” Try to slip grated or diced vegetables into some of their favorite foods. You can also try the “Dip It” method of covering healthy foods with some of their favorite sauces in order to make your child more willing to eat it.

Written by Eva Frecea, CEO sigikid-usa

sigikid is a family owned company whose roots back more than 150 years. sigikid’s German parent company “H. Scharrer & Koch GmbH” was founded in 1856. In 1910, Theo Köhler, the great-grandfather of sigikid’s current owner, took over and introduced toys. When the next generation took over in 1968, the trademark sigikid was born. Eva handles business development in the Americas, creating plush, educational and organic toys.

At sigikid, we put all our focus on playing. Our products are designed to make children happier. To achieve this, we use the most wholesome and important ingredients available: quality and love. sigikid toys are classic, innovative, prestigious, durable, soothing and affordable. We're playfully different!

Interested in writing a guest blog for sigikid-usa? Send your topic idea to press@sigikid-usa.com.

All data and information provided on this site is for informational purposes only. sigikid-usa makes no representations as to accuracy, completeness, current-ness, suitability, or validity of any information on this site and will not be liable for any errors, omissions, or delays in this information, or any losses, injuries, or damages arising from its display or use. All information is provided on an as-is basis.

September 03, 2015 by Eva Frecea

Dress Up Play: The 5 Benefits for Your Kids

benefits of dress up playDressing up in costumes is an important type of play that every child needs to experience. Children seek it out naturally. Today your kids will play as pirates, tomorrow they are superheroes, the next day lords and ladies at a tea party.

The costumes they use reinforce the scenarios so that these rituals have profound positive effects on their development. Here are the benefits of playing with costumes.

1. Dress up play fosters the imagination

Children have vast, open imaginations. They aren’t constrained by what they know about the world; their minds can go anywhere. They’ll make connections you and I never would because just don’t know any better.

When children play dress up, they root their imaginative stories in reality for a short while, giving them a chance to explore it more thoroughly. For example, if your child dons a fireman’s hat, he practices helping people, community service and bravery.

2. Dress up play lets them explore themselves

By pretending to be other people, children experiment with new ideas and behaviors. They can decide what they like and what they don’t. They can explore the elements of a new identify and take back to themselves whatever they like.

Maybe your child pretends one day to be a cowboy. He decides that working on a farm isn’t for him, but he still loves animals, which leads him down a path to becoming a veterinarian.

3. Dress up play strengthens relationships

Playing with costumes is a strong lesson in empathy. By “living” the life of someone else, your child has to put themselves in that person’s shoes. How do they feel? What are their motivations? How would they behave in certain situations?

This strengthens a broader skill: the ability to understand other people’s feelings. It will help them deal with and work with people in school and at their jobs.

4. Dress up play establishes gender identification

While there aren’t any hard-and-fast rules for gender identity, most people fall into typical categories. As children play with costumes, they experiment with different gender identities and the behaviors of those characters.

Boys are usually drawn toward fathers, builders, heroes, and servicemen, and women are drawn to artists, mothers, teachers, and dancers. It is quite normal for children to experiment with different gender roles as they learn about themselves.

5. Dress up play improves communication

Dress up forces children to experiment with new language. They have to anticipate what, for example, a ballerina would say, or how a space explorer would speak. This gives them chance to practice with words and phrases they wouldn’t normally use.

Written by Eva Frecea, CEO sigikid-usa

sigikid is a family owned company whose roots back more than 150 years. sigikid’s German parent company “H. Scharrer & Koch GmbH” was founded in 1856. In 1910, Theo Köhler, the great-grandfather of sigikid’s current owner, took over and introduced toys. When the next generation took over in 1968, the trademark sigikid was born. Eva handles business development in the Americas, creating plush, educational and organic toys.

At sigikid, we put all our focus on playing. Our products are designed to make children happier. To achieve this, we use the most wholesome and important ingredients available: quality and love. sigikid toys are classic, innovative, prestigious, durable, soothing and affordable. We're playfully different!

Interested in writing a guest blog for sigikid-usa? Send your topic idea to press@sigikid-usa.com.

All data and information provided on this site is for informational purposes only. sigikid-usa makes no representations as to accuracy, completeness, current-ness, suitability, or validity of any information on this site and will not be liable for any errors, omissions, or delays in this information, or any losses, injuries, or damages arising from its display or use. All information is provided on an as-is basis.

September 01, 2015 by Eva Frecea

7 Ways to Promote Your Child’s Development

Promote Your Child’s DevelopmentAs parents, we want to do everything we can to give our children a leg up in life. That means stimulating their development as best we can. Here are a few ways you can promote learning.

1. Provide plenty of toys

You want to make sure your child has plenty of open-ended toys. Toys give your child a chance to experiment with their environment in a safe way. Stuffed animals are great because they simulate human interaction (because they have humanoid features – faces, arms, legs, etc.).

2. Provide lots of tummy time

You should be starting tummy time around two months-old. Tummy time gives your baby opportunities to learn motor skills and exercise those little muscles. At first, place your baby on your chest so she gazes into your eyes and doesn’t feel afraid. Them, you can move your baby on to a blanket or activity mat. Do tummy time for just a few minutes at a time until she becomes comfortable with the position.

3. Talk to your baby

Babies begin developing language at a very early age, even though they can’t speak. Speak to your baby often, even though you don’t expect a response. When your baby does make a noise, reply with an upbeat, exaggerated expression. Talk about your day, what’s happening nearby, or what your plans are for later.

4. Turn off the screens

During the first year, babies need human interaction and less screen time. They need feedback from other parties to learn. For example, when your baby uses a word, you or your partner would praise her for her efforts and correct her if she was wrong. A television character, however, will not provide this feedback.

5. Stimulate those senses

Give your baby opportunities to explore her senses. Let her touch interesting textures, see vivid colors, and hear strange new noises. Experiment with temperatures and fun smells. Every new piece of information you introduce will get filed away. When she experiences it again later, her brain will make all sorts of connections.

6. Meet those needs right away

This is especially important during the first months. Meet your child’s needs immediately to provide a sense of security and inform her that mom and dad will take care of her. This builds attachment and trust by providing predictability and comfort. It creates a platform for other learning because baby doesn’t spend energy worrying or coping.

7. Enjoy interactive play

Play is best when it involves another person, even if your baby is only partially aware of your presence. Peekaboo is a popular game for this. By changing states (hidden and visible), you’re actually teaching lessons in object permanence and physics. If baby plays alone, she wouldn’t have those changing states.

Written by Eva Frecea, CEO sigikid-usa

sigikid is a family owned company whose roots back more than 150 years. sigikid’s German parent company “H. Scharrer & Koch GmbH” was founded in 1856. In 1910, Theo Köhler, the great-grandfather of sigikid’s current owner, took over and introduced toys. When the next generation took over in 1968, the trademark sigikid was born. Eva handles business development in the Americas, creating plush, educational and organic toys.

At sigikid, we put all our focus on playing. Our products are designed to make children happier. To achieve this, we use the most wholesome and important ingredients available: quality and love. sigikid toys are classic, innovative, prestigious, durable, soothing and affordable. We're playfully different!

Interested in writing a guest blog for sigikid-usa? Send your topic idea to press@sigikid-usa.com.

All data and information provided on this site is for informational purposes only. sigikid-usa makes no representations as to accuracy, completeness, current-ness, suitability, or validity of any information on this site and will not be liable for any errors, omissions, or delays in this information, or any losses, injuries, or damages arising from its display or use. All information is provided on an as-is basis.

July 16, 2015 by Eva Frecea

BIG Summer Safety Tips List

Summer Safety Tips ListThe summer months are perfect to spend lots of time outside, but they come with their own dangers. We want to remind parents about the potential dangers so everyone can be prepared and have a good (but safe) time. Here is a big list of summertime safety tips.

  1. Always check both ways before crossing the street and walk, not run. Ideally children should cross with an adult. Do not run between parked cars in a parking lot.
  2. Diseases from ticks can be serious. Wear protective clothing when walking through the woods, like long pants and sleeves. Use tick repellent spray. Perform tick checks after walking through the woods.
  3. Wear a properly sized helmet whenever anyone is on any sort of wheels.
  4. Avoid the sun during peak hours: 10AM-3PM.
  5. If you spend hours outside, wear a brimmed hat and sunglasses. Put on plenty of sunscreen, especially for babies. Put it on 30 minutes before going out in the sun and every time you step out of the water.
  6. No one is drown-proof! Everyone should have a buddy when playing in the water. An adult with a baby does not count as a buddy; you need an additional person to watch for help.
  7. No swimming in the lake or ocean or public pool without a lifeguard.
  8. Remember children can drown in any water source, even backyard swimming pools, kiddie pools, ponds and streams.
  9. Swimmer’s is actually an infection you get from excess moisture hanging out in the ear. Dry the outer parts of the ear after water fun. If an infection occurs, see your doctor about some antibiotic drops.
  10. At summer picnics, food sitting out too long can spoil. Keep cold foods lower than 40 degrees Fahrenheit.
  11. Keep a first aid kit nearby. It should include soap, Band-Aids, antibiotic ointment, gauze pads, clean cloths, cold pack, tweezers, Motrin or Tylenol, oral antihistamine, a thermometer, rubbing alcohol, Neosporin, and emergency contact information.
  12. Poison Ivy, Sumac and Oak aren’t any fun. If you come in contact with them, you can wash it off quickly and avoid a rash. Use hydrocortisone cream to fight rashes. Here’s how you can look out for them.
    • Poison Ivy – 3 pointed and notched leaves per stem.
    • Poison Oak – Similar to Ivy, but rounded tips.
    • Poison Sumac – 6-12 leaves in pairs with a single leaf on the stem.
    • Do not leave children unattended around hot appliances like grills.
  13. If burnt, apply cool water for 10 minutes. Do not pop any blisters. If the burn is dark and waxy (deep in the skin), seek medical attention.
  14. Floral patterned clothing attracts bees, as do open food and drink containers. If a bee lands on you, gently blow it away.
  15. Cover small children and babies with lightweight clothing and mosquito netting to keep bugs away.
  16. Choose bug repellents with 30% DEET (enough to be effective, but safe for kids), but not for babies under two months. Apply repellent once per day only.
  17. Treat bug bites with topical antihistamine to relieve the itch. Pull off any ticks with tweezers.
  18. Don’t let kids play where bugs gather, like stagnate ponds or gardens in bloom.
  19. Teach kids to swim. It might save their life! Take a CPR class so you might save someone else’s.
  20. All pools should be surrounded by fencing so children can’t get in.
  21. When you’re out in the water, everyone should be wearing a life jacket. In pools, small children (3 and under) should wear life jackets.
  22. Fireworks can burn if they aren’t handled properly, even sparklers. Attend professional displays rather than handling them yourself.
  23. Never ever leave infants alone in a parked car. They heat up faster than you think, even with cracked windows.
  24. Dress infants in loose, lightweight clothing, but keep their skin covered.
  25. Check to make sure all playground equipment is well-maintained and safe. Supervise children at all times whenever they are near a fall hazard like stairs or slides.
  26. Metal, rubber and plastic can become very hot in the summer sun and burn one’s skin.
  27. Never let kids walk around barefoot on pavement – it gets hotter than the air.
  28. Everyone needs to remember to drink regularly. Drink before you or your kids are thirsty. We lose fluids faster in the heat, so drink to compensate.
  29. Look out for heat exhaustion: symptoms are extreme thirst, fatigue, cramping, and dizziness. If a person doesn’t cool down, it can lead to heatstroke, which is deadly.
  30. If someone has heat exhaustion, put them in the shade and spray them with water. Ideally, get into air conditioning. Infants are especially vulnerable to heat exhaustion.

Written by Eva Frecea, CEO sigikid-usa

sigikid is a family owned company whose roots back more than 150 years. sigikid’s German parent company “H. Scharrer & Koch GmbH” was founded in 1856. In 1910, Theo Köhler, the great-grandfather of sigikid’s current owner, took over and introduced toys. When the next generation took over in 1968, the trademark sigikid was born. Eva handles business development in the Americas, creating plush, educational and organic toys.

At sigikid, we put all our focus on playing. Our products are designed to make children happier. To achieve this, we use the most wholesome and important ingredients available: quality and love. sigikid toys are classic, innovative, prestigious, durable, soothing and affordable. We're playfully different!

Interested in writing a guest blog for sigikid-usa? Send your topic idea to press@sigikid-usa.com.

All data and information provided on this site is for informational purposes only. sigikid-usa makes no representations as to accuracy, completeness, current-ness, suitability, or validity of any information on this site and will not be liable for any errors, omissions, or delays in this information, or any losses, injuries, or damages arising from its display or use. All information is provided on an as-is basis.

July 13, 2015 by Eva Frecea

6 Types of Open-Ended Toys Your Kids Need

Open-Ended Toys Your Kids NeedAn open-ended toy is one that can be played with in many different ways. They aren’t bound to one form of play. For example, a video game can only function in one way. You can’t make spontaneous changes depending on your mood. But an open-ended toy can be used to suit your child’s imagination. This nurtures their creativity and developing skills.

Here are some of the best open-ended toys you should have in your playroom. The best part about them is that they’re suitable for all kids at all ages, boy or girl, so everyone can play together.

1. Blocks

Blocks are a classic toy that everyone (hopefully) played with when they were children. Blocks can be played with in any way. They can become accessories in many other types of games. They can make a garage for toy cars, a castle for toy knights, or be a part of imaginative games, like an exotic alien currency or buried treasure.

2. Legos

Legos, like blocks, can be configured in countless ways. They can become counterpart to other games, but there is so much you can do with Legos that you usually don’t have to. Even though they often come packaged as sets, they may only be built into their intended configurations once before they end up in a big tub of miscellaneous pieces. Every so often, dump them on the carpet and see what your kids come up with.

3. Playsets

Playsets (like storefronts, mechanic's benches, or kitchens) may seem like you can only play with them one way, but that isn’t the case. When kids use playsets, they practice with roles and behaviors that they are just learning about. Even if your kids only play “mommy and daddy” around the kitchen set, they still never play the exact same game twice.

4. Stuffed animals

Stuffed toys can play a large number of roles in imaginative play because they can be anything. Since they’re anthropomorphic, they can take the place of people in your child’s imaginative scenarios. Children can learn empathy by talking to their stuffed toys, listening to their replies, and enacting (or reenacting) real life events.

5. Costumes

Every playroom should have a few costume pieces in a chest or hanging on a wall. Costumes let children further submerse themselves in their fantasies and pretend to be something else. Some costumes lend themselves to fewer types of play, like a fireman’s hat, but others are more versatile, like a child’s umbrella, big floppy hat, old towels, an oversized coat, cheap costume jewelry, etc. With these items, children can turn themselves into anything.

6. Cardboard boxes

Have you ever purchased something, taken it out of the package, and found your children playing with the box? There’s something about cardboard boxes that attract kids. The boxes become spaceships, pirate boats, racecars, and forts. You don’t have to buy anything specifically for the box, but the next time you end up with a big one, keep it clean and put it aside for playtime adventures.

Written by Eva Frecea, CEO sigikid-usa

sigikid is a family owned company whose roots back more than 150 years. sigikid’s German parent company “H. Scharrer & Koch GmbH” was founded in 1856. In 1910, Theo Köhler, the great-grandfather of sigikid’s current owner, took over and introduced toys. When the next generation took over in 1968, the trademark sigikid was born. Eva handles business development in the Americas, creating plush, educational and organic toys.

At sigikid, we put all our focus on playing. Our products are designed to make children happier. To achieve this, we use the most wholesome and important ingredients available: quality and love. sigikid toys are classic, innovative, prestigious, durable, soothing and affordable. We're playfully different!

Interested in writing a guest blog for sigikid-usa? Send your topic idea to press@sigikid-usa.com.

All data and information provided on this site is for informational purposes only. sigikid-usa makes no representations as to accuracy, completeness, current-ness, suitability, or validity of any information on this site and will not be liable for any errors, omissions, or delays in this information, or any losses, injuries, or damages arising from its display or use. All information is provided on an as-is basis.

July 01, 2015 by Eva Frecea

6 Reasons You Should Be Encouraging Pretend Play

Encouraging Pretend PlayPretend play is an important part of being a child. All kids are naturally drawn to it. They let their imaginations run free and see where it takes them. But pretend play isn’t just fun. It’s also an important part of their development. By encouraging kids to play pretend, you’re actually helping them grow. Here’s why…

1. Pretend play improves language skills

Playing pretend requires kids to invent and act on scenarios. They tell stories, develop the narrative and practice turning their thoughts into works. They hear words and phrases all day long, but do not get the opportunity to practice them, so they make up those opportunities during play time.

This practice helps them pair the visualization in their mind with the actual word so they can speak faster and more clearly. As their language skills improve, they can create more dynamic and complex pretend scenarios, reinforcing the learning loop.

2. Pretend play develops self-control

Children are naturally born without self-control. They act on whatever they want. Pretend play gives your child opportunities to settle into a specific role (like a police offer, doctor or cowboy) and act on those behaviors. A cowboy wouldn’t write a speeding ticket and a police officer wouldn’t prep for surgery.

Kids need this practice so they can learn to separate their impulses and behave in the right manner for a particular situation. This prepares them for later in life when they have to drop in and out of different situations seamlessly (work, at home, out with friends, etc.).

3. Pretend play teaches problem-solving skills

While playing pretend, children approach situations they would never come across in real life. They’ll never have to scale a castle, slay a dragon and save a princess. But that simple game could teach them how to attack a problem.

It’s not what they learn, it’s how they learn. They’ll learn to approach problems with a solution-seeking mindset and come up with creative solutions.

4. Pretend play enhances social skills

Throughout a pretend scenario, a child is forced to consider the wants, needs and desires of the other characters: real or imaginary. They learn compassion, empathy and understanding. Shy kids can practice their social skills behind a “mask” (that is, a pretend role). Furthermore, in their scenarios, children often imagine themselves as adults, which give them practice in behaving like adults.

5. Pretend play makes education easy

It’s no secret that children learn better when they’re having fun. By tacking pretend play on to learning, parents and teachers can enhance the education experience. You could turn pretend grocery store play into lessons on economics, math, and the buying process. Playing pretend pirate ship can teach kids the value of working as a team, of being leaders and gross motor skills.

6. Pretend play helps people bond

If you look around at the people you’re close with, you’ll realize that that bond is built on shared experiences. When you grow apart from someone, it’s usually because you stopped experiencing things together. Kids are the same way. Their unique imaginative scenarios help build a close bond among the participants. If you let your kids play pretend together and even play with them, you can enhance everyone’s relationship.

Written by Eva Frecea, CEO sigikid-usa

sigikid is a family owned company whose roots back more than 150 years. sigikid’s German parent company “H. Scharrer & Koch GmbH” was founded in 1856. In 1910, Theo Köhler, the great-grandfather of sigikid’s current owner, took over and introduced toys. When the next generation took over in 1968, the trademark sigikid was born. Eva handles business development in the Americas, creating plush, educational and organic toys.

At sigikid, we put all our focus on playing. Our products are designed to make children happier. To achieve this, we use the most wholesome and important ingredients available: quality and love. sigikid toys are classic, innovative, prestigious, durable, soothing and affordable. We're playfully different!

Interested in writing a guest blog for sigikid-usa? Send your topic idea to press@sigikid-usa.com.

All data and information provided on this site is for informational purposes only. sigikid-usa makes no representations as to accuracy, completeness, current-ness, suitability, or validity of any information on this site and will not be liable for any errors, omissions, or delays in this information, or any losses, injuries, or damages arising from its display or use. All information is provided on an as-is basis.

June 29, 2015 by Eva Frecea

Five Good Reasons to Choose sigikid

March 20, 2015 by Lucian Frecea

sigikid - and how everything started!

 

Once upon a time in Germany....

We often are asked how sigikid started out and here are a few facts about us that you might not know yet:

sigikid was founded in 1968 in Germany by my parents. Back in the day, there were not many plush toys available that were really soft and cuddly. Most toys were in fact quite stiff and naturalistic looking. My parents saw an opportunity to create soft toys that were safe, cute and cuddly, but that could also be machine washed and handed down to the next generation.

My parents were also convinced that cuddling and playing is a fundamental need you never grow out of - which is also the reason for why we  have a designer plush line called the BEASTS, that are really more for adults than kids. Over the years sigikid became the go-to brand in Europe for playfully different plush toys, dolls, rattles, music boxes, and organic baby toys from the highest quality materials with a focus on imaginative, contemporary design.

  • Where does the name come from and how do you pronounce it?

This is actually a funny story. My mother’s nick name is Sigi (pronounced with a hard g, as in “garden”), short for Sigrid. And my brother is the first kid, thus sigikid! sigikid took off in 1968 and is until today a true family business, with my brother at the helm in Germany and my husband and myself as his business partners in the US.

  • Where do you take your inspiration from?

Our main inspiration is good design. And with good design we actually mean, the best design possible. Good design doesn’t have to be complex or complicated. Simple forms and shapes drive our products. There is just something about sigikid toys that feels intuitively right for children. Our toys are old-fashioned in the sense that they are not battery-operated and don’t make any beeping sounds. And we don’t produce anything that could be remotely perceived as aggressive or confrontational. Our faces have gentle, kind features that are not air-brushed on for special effect. sigikid toys simply encourage imaginative play.

  • Is there a product line you enjoy creating most?

This is an easy one: It must be our designer plush line, called the BEASTS! sigikid in Germany employs a design team. As a special challenge and treat, the designers can let their creativity go wild and crazy and design their heart out with the BEASTS. It is really fun to see the first sketches that then turn into a sigikid BEAST.

  • What have you found most challenging or rewarding throughout your business journey?

There is an abundance of toys out there at very low price points and with low quality standards, in terms of design, look and feel. Even though many parents have become much more quality-conscious of big items like strollers, cribs or high chairs, toys are often an afterthought and viewed as disposable. At sigikid, we strive to counter this notion. We’d like to see parents be more demanding when it comes to what their kids play with. Quality, design, sustainability, machine washability – these are all key attributes for a well-made toy.

  • Overall what has been the best part of owning your own business?

It is a true blessing and a lot of fun to work in the toy industry! We really feel that we can make a difference with our mindful products that counter the trend of poorly designed toys. We are very excited about bringing old-school toys with a modern look to the United States.

  • Now that we know some more about sigikid, could you tell us a little bit more about yourself?

My husband and I met in grad school (in Monterey, CA, no less). Back in the day, we had no idea that this would lead to what is now sigikid-usa. We feel very fortunate that we can continue the family business that was started almost 50 years ago in Germany. We have a 7 year old who is already learning about what it means to be an entrepreneur even though he probably thinks that everybody has a warehouse full of plush toys to play in. He is the ultimate toy tester! And he is the one who reminds us that working is just another form of playing if you are only passionate about it.

February 17, 2015 by Eva Frecea

German Christmas Markets

This Saturday, December 13th, sigikid is bringing its toy collections to the German Holiday Market in Mountain View, California!

If you live too far away or can't make it, we are happy to give you a little insight into the famous German Christmas Markets. At the end of November, in almost every German city Christmas Markets pop up. Local vendors and artists set up booths for the duration of the Holiday season which typically ends on Christmas Eve. Often referred to as Christkindlmarkets, you can also find them in Austria and Switzerland with some regional variations, but undoubetdly with the following key culinary treats:

Gluehwein: hot mulled wine to loosen and warm up. Gluehwein is made with red wine, spices and sugar and depending on the quality of ingredients and level of personal intake, it is a delicious libation, best enjoyed in moderation. In the US, you can buy ready-made Gluehwein at stores like Cost Plus/ World Market or Trader Joe's but it is really easy to make it yourself.

Sausages: to help absorb above mentioned Gluehwein...

Roasted chestnuts or almonds and Gingerbread

If you have ever been to a Christmas Market in the midst of winter, then you know how truly magical this experience is. This Saturday, if you're in the area, you will be able to get a taste of it in Mountain View, CA, if only for a day and take advantage of some great deals on sigikid toys. See you there!

December 11, 2014 by Eva Frecea